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Twinkie No More?

El Rey de las Fritas


Hostess Brands Inc., Twinkies and Wonder Bread amongst other creations had filed for Chapter 11 protection this past January. This morning they announced that they had filed a motion with U.S. Bankruptcy Court “seeking permission to close its business and sell its assets, including its iconic brands and facilities“. A strike by Bakery, Confectionery, Tobacco Workers and Grain Millers International Union was the crippling blow which will cause “the closure of 33 bakeries, 565 distribution centers, approximately 5,500 delivery routes and 570 bakery outlet stores throughout the United States“.

What does this mean to you? If you love any Hostess®, Drakes® or Dolly Madison® products including Twinkies®, CupCakes, Ding Dongs®, Ho Ho’s®, Sno Balls® and Donettes® you better run out and buy them now! Whatever is on store shelves and on route to stores right now are the last of it.

Me personally? I’ll miss Wonder Bread but I’m sure it will rise again (a very small Yeast joke).

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