McDonald’s Steak, Egg & Cheese Bagel is back in South Florida, and Burger Beast Approved. Let me tell you how exactly that happened.
My favorite McDonald’s item, the Steak, Egg & Cheese Bagel, isn’t the only loss on their new so-called limited menu. The Big Breakfast is gone, along with all-day breakfast and McGriddles.quote from my New & Removed Fast Food Menu Items During the Pandemic post
Breakfast Bagel Heartbreak
I was legit heartbroken when they removed the Steak, Egg & Cheese Bagel from the menu. Here we are more than thirty years later, and I haven’t forgotten about the Fried Apple Pies.
Over the years of its removal, I noticed the bagel sandwich returning to little pockets around the U.S., but it wasn’t until I saw that Central Florida brought them back that I lost my mind.
I knew that some drastic measures were going to be needed cause I had no intention of driving three and a half hours for one. That’s not true, but I would prefer that Miami had them back full-time.
So It Begins
When my friend Odessa sent me a picture of her Steak, Egg & Cheese Bagels, it hit too close to home. So, I did what was necessary; I wrote about it on Instagram.
This would lead to McDonald’s reaching out to me a few weeks later and having breakfast together to discuss the possibility of a South Florida bagel sandwich return.
I spoke about how great it would be for the return of all three bagel sandwiches when, in reality, I was hyper-focused on only the steak’s return. McDonald’s had recently launched a new lemonade, and we enjoyed a “Ronald Palmer,” a half lemonade, quarter sweet tea, and quarter unsweetened tea that I named.
Here Come the Bagels
After I met with the McDonald’s folks, it was still possible that this would not happen, and I felt I had to keep the pressure on them.
So, at one of my Cruz Diablo Burger Popups, I asked folks to sign a petition to bring back the bagels; I knew this would be the final in the coffin, and it was.
Less than a week later, I found myself eating a Steak, Egg & Cheese Bagel at the Menendez family’s McDonald’s on the corner of NW 87th Avenue and 36th Street in Doral. This location would be important because this location would be where the South Florida launch party would happen.
Bagels Are Back Launch Party
I forgot to mention that at the breakfast meeting, I suggested a Bagels are Back launch party with the members of my Burger Club. McDonald’s loved the idea and went all out to celebrate their return to South Florida.
The private event included a meal, live music by Lone Wolf One Band Bruno Esposito, giveaways, and a photo booth.
Just when you think McDonald’s had outdone themselves at the party, they brought out Fried Apple Pies for everyone. Wow, now that’s what you call a grand slam!
I want to be clear that I was compensated for the Bring the Bagels Launch, which included ads on Facebook and Instagram, plus a couple of billboards in Hialeah and West Miami. I am a lifelong fan of McDonald’s, and it was an absolute honor that they chose me to be a part of this promotion.
I’m still on cloud nine from the return of McDonald’s bagels to South Florida, and this experience is the best I’ve had in Burger Beast’s fifteen years. Now, let’s bring the Fried Apple Pies!